Wednesday, September 2, 2015

5 Customer Success Centered Marketing Strategies

Marketing professionals are held accountable to key parts of a company’s business: new sales, existing sales, brand awareness and recognition, product marketing, and much more. Leaders in marketing…

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Some good ideas in this post for building Customer Centricity – #customerexperience #custserv #cctr

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Tuesday, September 1, 2015

Is Your Customer service Good or Great?

At first glance, there is very little in common between the most successful consumer-oriented companies of the past century versus the Internet giants of today. Think Nordstrom, Ritz Carlton, and Southwest Airlines versus Amazon, Google, and Facebook. Although born in very different times, they all share one thing in common: A leadership philosophy that mandates Read More →

Source: www.h2desk.com

Do not forget that Good can be the Enemy of Great #custserv #cctr #cem

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OracleVoice: Customer Service Is The New Marketing

Marketers need CX strategies and supporting technologies that tie traditional customer service functions to new social network management operations.

Source: www.forbes.com

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Monday, August 31, 2015

Bowing To Demands Of Wall Street, Walmart Cuts Hours To Trim Costs

The company is now trying to trim costs even as higher wages are already helping to boost sales.

Source: thinkprogress.org

Walmarts higher wages may improve #customerservice but reduced hours may erode it – #custserv ##custexp #cctr

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GoDaddy Supercharges Its Customer Strategy With A New Kind Of High-Octane

If you haven’t noticed GoDaddy has gone through a transformation in the last few years. GoDaddy leadership talk candidly about how their prior brand strategy generated a lot of attention but alienated a lot of their customers. GoDaddy realized most of its customers were actually female small business owners. GoDaddy’s new CEO […]

Source: www.forbes.com

GoDaddy has made quite a course correction with their Customer Experience – Is it paying off? #CX #custserv #custexp

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Friday, August 28, 2015

Managing the Customer Experience of Utilities Companies | Intelligent Utility

Summer is ending, and with Fall and Winter around the corner, one can’t help but think back to the winter of 2014. During the winter that just wouldn’t seem to end, frigid temperatures kept blasting the country with record lows and mounting snowfalls.

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#Utility customers expect service across a broad range of channels – Are you able to deliver?

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How do I… get the best from a multi-channel contact centre?

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Great list with lots of good ideas. How many of these are you doing? #custserv #callcenter #cctr

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